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Andrássy Clinic


Brand Identity, Brand Foundations

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Challenge


The plan was to create a Brand Identity to launch Budapest’s newest Medical Spa Clinic on the infamous Andrássy út, Budapest’s answer to Oxford Street. The avenue was recognised as a World Heritage Site in 2002 and is well known for it’s high-end fashion retailers.

In designing the brand identity, Against Time were asked to honour the avenue’s heritage whilst giving the brand a welcoming, warm and modern edge.

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Approach


We enjoy working with entrepreneurs, like Andrássy Clinic, since our agile approach tends to align with their launch needs.

We used our agile and lean methods with heightened client communication, and completed the branding work in just under 2 weeks. Our Sprint based approach meant we could work at speed with minimum waste giving the client great results and value for money.

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Results


The end result of our work was an elegant, sophisticated brand mark and logo type. Our typographic choices along with colour pallete reflect their values and sophistication, allowing for the brand to effortlessly rise from Budapests prestigious Avenue. 




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Monday Aug 8 2022
Monday Aug 8 2022